Based on the concept of Giftology, gifts are the genuine medium of advertising and unlike other Medias it reaches the targeted person(s) and it stays with them.
Other advertising Medias like television, radio, newspaper etc. reaches a wide spectrum of unrelated audience while corporate gifts reaches the clients of your choice.
In other Medias the message doesn’t stay unless repeated constantly while corporate gifts gives a long-lasting remembrance for your brand name in the minds of your clients.
Recall value of gifts are much higher.
